“THE EFFECT OF ADVERTISING AND WORD OF MOUTH ON ONLINE PURCHASING BEHAVIOR OF STUDENTS OF THE FACULTY OF ECONOMICS, UNIVERSITAS SERAMBI MEKKAH”. JURNAL KREASI RAKYAT 1, no. 1 (January 29, 2023): 36–62. Accessed August 18, 2026. https://www.jurnal.kreyatcenter.com/jkr/article/view/6.